Creative economy as a way to make money
A creative economy is a reality that has already come in developed countries and is gradually coming to rest. Everyone who wants to live sweetly in the new conditions must…

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An effective way to improve your business
Business improvement is a necessity related to the fact that everything flows and changes. Once the most profitable business was agriculture. Then industry became the most profitable business. After industry,…

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Which small business can be opened?
You are increasingly worried about the idea that it would be time to take care of your own capitalization a little, getting on the skis of a market economy and…

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The most effective protection against competitors

The prospects for the near future are not very bright for most companies, because the only option to survive in the modern competitive world is to constantly attack. The best defense against competitors is attack, attack marketing, active marketing. If you do not attack, they attack you. The most advanced players in all world markets know this and actively apply marketing.

At the same time, they have achieved great success, so they are quite experienced “fighters”. Our markets are very attractive for them, including because of the small experience of local companies, so sooner or later any company may fall under their attack. Local companies are mostly inexperienced in order to attack themselves. Continue reading

The oil war as a marketing factor

The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5 billion dollars that were at stake, the war turned out to be protracted, no one wanted to give in, because it was a very large sum, even on a global scale.

The oil war and its impact on the markets

The oil war significantly affects the marketing activities of many companies in different countries. For this reason, it is advisable to determine what the war can affect and what the outcome may be. This will allow you to choose the most effective marketing strategy for those companies whose markets may be affected by the oil war. Continue reading

Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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How NOT to sell
Every business has its own rules, following which you can achieve some success. Unfortunately, not everyone complies with these rules, so most start-up entrepreneurs go broke and abandon their first…

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How to build a profitable business
The goal of any businessman is to have a profitable business. In order to build such a business, you need to know what profit is inherently. It seems that everything…

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Marketing research without the expense of money
Free marketing research is a reality accessible to everyone. The importance of marketing research is that it is the main source of complete and objective market information. You can rely…

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