How to ensure the economic security of the business?
Have you ever wondered why there are so few really rich people? A universally recognized fact - in addition to the ability to "make money" you must also have the…

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Effectively combating employee burnout
Burnout of employees is a natural process that is laid down by nature itself. Sooner or later, any fire, if you do not throw firewood in it, begins to die…

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How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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assumed that

The most effective protection against competitors

The prospects for the near future are not very bright for most companies, because the only option to survive in the modern competitive world is to constantly attack. The best defense against competitors is attack, attack marketing, active marketing. If you do not attack, they attack you. The most advanced players in all world markets know this and actively apply marketing.

At the same time, they have achieved great success, so they are quite experienced “fighters”. Our markets are very attractive for them, including because of the small experience of local companies, so sooner or later any company may fall under their attack. Local companies are mostly inexperienced in order to attack themselves. Continue reading

The oil war as a marketing factor

The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5 billion dollars that were at stake, the war turned out to be protracted, no one wanted to give in, because it was a very large sum, even on a global scale.

The oil war and its impact on the markets

The oil war significantly affects the marketing activities of many companies in different countries. For this reason, it is advisable to determine what the war can affect and what the outcome may be. This will allow you to choose the most effective marketing strategy for those companies whose markets may be affected by the oil war. Continue reading

How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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A powerful and effective business formula
A business formula is a way to make money. There are many options to make money now. Each of them requires a different amount of investment, gives a different result…

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The right start of your own business
The right start to your own business is to find a promising idea. A good idea is a guarantee of a successful business. Most businesses go bankrupt in the first…

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Marketing as a business philosophy
Marketing as a business philosophy is the norm for a modern businessman. This is due to the fact that getting an effective business is now possible only through marketing. Such…

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