How to save a business and develop it
There is only one effective way to save business marketing. If there is no marketing, then there are no customers and business. In 99% of cases, problems in business arise…

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FUN style business
There is such a book, Funky Business. Key messages of the book: the corporate world should become more interesting. It should be a place where people become creative and courageous…

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How the principle of the invisible hand of the market works
The principle of the invisible hand of the market is a term coined by the Scottish economist and one of the founders of modern economic theory, Adam Smith, to explain…

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money is packed

The core of the business as its foundation

It is believed that any business is simply the implementation of the scheme “money – goods – money”. In fact, this scheme is nothing more than a “business engine”, the core of a business, its prototype, which all businessmen take as a basis. Of course, the scheme is short, concise, reflecting only the main points, and each businessman can modify it at his discretion and for his own market.

The core of the business as its foundation

In fact, the “business engine” is just the algorithm by which the businessman’s head works. An algorithm that includes a scheme by which a business is conducted from start to finish. Without this scheme, it makes no sense to go into business. If this scheme is contrary to the moral, moral or ethical Continue reading

Creative method of generating ideas

A good idea is valued very highly, but the problem is that it is hard to get. There is a creative method for generating ideas that allows you to put their generation on stream. With it, you can get quality ideas. High-quality ideas give better results, low-quality ideas give low results, and sometimes do not give them at all.

The method of generating ideas from professionals

This makes it necessary to approach the generation of ideas very responsibly, because only such an approach will give real results. Such an approach can be implemented only if an effective method of generating ideas is applied. In noomarketing, different methods are used to generate ideas and one Continue reading

Modern market opportunity analysis

If there are few customers or the business has stalled, then it’s time to conduct an analysis of market opportunities. It is also necessary because sooner or later the company is faced with the fact that it has nowhere to grow in the market in which it operates. This happens for various reasons, but, as a rule, because the market is saturated and cannot absorb more goods or services.

Market opportunity analysis

There is a logical question about how and where it is better to develop and move. To look for ways of development – this is the analysis of market Continue reading

The oil war as a marketing factor
The most significant event of 2010 in the post-Soviet space was the next oil war between Russia and Belarus. Due to the fact that we are talking about about 5…

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Hollywood as a remote control of the world
Hollywood is a remote control of the world, not the only, but one of the most important. It is with the help of Hollywood that the main ideas are introduced…

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How NOT to sell
Every business has its own rules, following which you can achieve some success. Unfortunately, not everyone complies with these rules, so most start-up entrepreneurs go broke and abandon their first…

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The real basics of a successful business
Is it possible to describe the basics of a successful business in a few words? Is there any simple way to uncover the essence of a successful business quickly and…

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